Using YouTube to take your job search viral

Target your search using Video

I promised a post on twitter today, but it is turning in to a bit of an epic. I’m going to split it in to a series and feature it over the next week. Worth subscribing to, just sign up to this blog by e-mail. You can sign using the “Sign Me Up” widget in the side bar. You never need miss another Social job Search post.

While considering what to post in its place, a post came up on Facebook that caught my attention. It was posted by Marie Journey, who is a great sourcer (that’s a candidate finder for anyone unsure of the recruiting terminology), who specialises in global talent attraction. Marie is also a dab hand at video. I will post soon on the easiest way you can make one yourself, and the best tools to use.

If you have built a network of connections in any of the social channels, they will share your message by posting links to your video. (known as a vlog, short for video blog.)
Marie’s video came to my attention via a Facebook post from my friend Geoff Webb, aka: @RadicalRecruit. I watched it, shared it on Facebook and sent it out in to the twitterverse posting the link. I have also written 2 blog posts on the video, here and on the recruiting unblog. When I first watched the video there had been 22 views, when i last looked, only an hour later, it was reaching close to 200. I know at least 1 of my connections had passed on a job lead, and looking at Marie twitter stream, there was mentions, links and leads being passed everywhere. This real example shows the power of a good network. People will want to help you but you have to give them a way of helping. Posting a YouTube commercial all about you gives them an easy way of helping.
If you have never posted to YouTube, here are a few quick tips:

1: It doesn’t need to look slick and professional. people will buy in to you talking.

2: You can record direct from your webcam if you don’t have the skills to mix and edit.

3: You can get a video mixing tool like Camtasia free for 30 days. enough time to record and mix a cool video commercial, and you might even end up buying it.

4: Keep video length to no longer than 3 minutes.

5: check out Jim Stroud at the recruiters lounge, Marie Journey or radical recruit for ideas on video.

6: Make sure your video is tagged for easy finding in a search.

7; Don’t be camera-shy. Talk naturally and don’t read script. Give viewers a feel for you. you don’t need to look like a news reporter or T.V. anchor unless that is the job you are applying for!

Here is Marie’s video to show just what is possible, and how you can promote yourself socially:

Enjoy making your video. Send me the links and I will be glad to feature them and circulate in my network. Might just find you the opportunity you are looking for.

Be Social in your Job search.

Links Featured In This Post:

Marie Journey Blog

The Recruiters Lounge From Jim Stroud

Radical Recruit YouTube Channel

The Recruiting Unblog My other blog!